User-Generated Content (UGC): Harnessing Authenticity in Digital Campaigns
In today’s fast-paced digital world, authenticity has become key to building lasting connections between brands and consumers. One of the most powerful ways to establish trust and foster engagement is through User-Generated Content (UGC). UGC refers to any content created by customers, followers, or users that promotes a brand, product, or service. This content can … Read more